We are a full-service travel marketing agency.
We help global travel and tourism brands to access
the Russian outbound travel market.
Travel Brands Promotion
We are a full-service travel marketing agency.
We help global travel and tourism brands to access
the Russian outbound travel market.
Travel Brands Promotion
Our Clients Love Us
Visitkarelia Destination Project Coordinator
Anna Härkönen
VisitKarelia's winter marketing campaign for the Russian market won bronze and silver in the competition of marketing agencies in Russia!
Thank you for implementing RMAA - Marketing Agency! In the marketing campaign, we had the opportunity to implement new, bold approaches to increase awareness of the region.
Head of Marketing & PR bei EGOSOFT
Gregory Wintgens
Working with Vadim and his team on an advertising campaign (focus: Russian-speaking YouTubers) for our PC space simulation game "X4: Foundations" was professional, responsive and targeted. No fairy tales, but facts and realistic implementations.
I am satisfied with the results of the campaign and the probability that we will work with RMAA again in the future is high.
Media Marketing Manager, Bigpoint GmbH
Thyge Backen
RMAA Group has been a greatly partner for our campaign.
Our collaboration with RMAA Group has allowed us to enter new territories and collect a lot of valuable intelligence on new marketing channels and attracting new audiences. RMAA Group`s team has been a greatly partner for our campaign and we look forward to working with them again.
Global Data and Data Ecosystem Strategist
Karen Caulfield
I have had the pleasure of partnering with RMAA agency on a number of occasions over the past decade. RMAA team has deep expertise and is an excellent partner when it comes to navigating the Russian digital marketing landscape. A true professionals and always a joy to work with - I look forward to more opportunities to collaborate with them
VP, Global Data and Strategic Alliances, Acxiom Corporation
Chandos Quill
RMAA Agency has been a strong partner for over five years.
Their expertise on the Russia market has been invaluable to us and our clients. In addition, RMAA team is flexible, creative and client focused which has been important for us as we've grown and evolved our global business.

Board Member of Peater
Maciek Mikołajczak
It was a pure pleasure to work with RMAA from the very beginning because they were always specific and precise, without any double talk. I felt that I was properly taken care of in terms of information and communication. I would like to thank Valeria (auth. Valeria Boikova, Project Leader of RMAA) because she was a 'policewoman' of that process and helped with all the calls and everything - that was really a pleasure.
Who we are
RMAA is a cross-border marketing agency dedicated to connecting brands with Russian-speaking audience.

We help navigate cultural, linguistic & media landscape barriers to deliver your story to the Russophone audience.
What we do
We provide marketing solutions for global travel brands to conquer the Russian outbound tourism market.
We help travel brands to elaborate and conduct various events and activities with opinion leaders, as well as select influencers, relying on the specifics of the business. Let us develop the perfect influencer marketing strategy to share your story, build awareness, increase sales and attract Russian-speaking travelers.
Influencer Marketing
Promotion of a tourism brand in the Russian market requires a specifically thorough and professional approach, especially if this is a new market for you or if you aim at expanding your marketplace. We will conduct marketing studies and provide you with all the necessary information and insights to conquer the audience of Russian-speaking travellers.
Market Research & Strategy Development
We offer a variety of services aimed at assistance in meeting all upcoming demands of your clients. Our digital marketing team helps global travel&tourism brands reach all most desirable customers.
Digital Marketing
We help the travel brands to connect their OOH, TV and radio advertising to their target audience, and to deliver ad messages at the best times through the most relevant channels.
Media Buying & Planning
Some of Our Work
How to re-launch Thailand as a destination for Russian travelers after pandemic?
The Tourism Authority of Thailand (TAT)
The launch of the Flydubai OOH campaign across Russia
How we drilled the Finnish North Karelia into minds of Russian tourists
Systematic collection of travel market signals in Russia
VisitKarelia OY
How we arranged ad placement on the largest media facade in Moscow
Government of Saudi Arabia
How we showed Indonesia to millions of people at World Cup 2018
Brands we work with
Content Hub
Our White Papers
Russian Tourism Market Digest
Russian Tourism Market Digest
Learn about the main changes in the Russian tourism and digital market in 10 minutes
At the beginning of 2022, COVID restrictions were replaced by sanctions. As a result of the rapidly changing political situation, stable instability in the tourism industry will be observed until the end of this year.

However, there are also positive changes in the market, about which you can also learn from the new issue of the travel market digest.

Inside you'll find Top-10 popular tourist resources, Top-10 countries and search queries, current research of the market, original solutions and the list of the most significant events that will have the greatest impact on the dynamics of Russian outbound tourism in 2022.

Learn how to impress Russian tourists and attract them to your country
2022 began with a rise in demand for outbound tourism. However, the restrictions and sanctions imposed on Russia since the end of February this year are once again bringing the global tourism industry into a state of complete uncertainty.

Only one thing is clear, according to the
results of 2022, the outbound flow from Russia will decrease again.

In this white paper you'll see how tourists from Russia plan their travels, the 5 tourism industry trends in Russia in 2022, what changes are in tourism, and how the RMAA Agency helps travel brands to conquer the Russian outbound tourism market.
Russian Tourism Market Report: Trends, Analysis & Statistics 2022
Russian Tourism Market Report: Trends, Analysis & Statistics
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